Super duper announcement.. Wheyyy!

We are super excited to announce that we are launching a new product this month and I can reveal that it will be an All Natural Whey Protein powder.

Why informed Sport?

I am especially over the moon about this as it has been a dream of mine since 2014 to produce an Informed Sport certified All Natural Whey Protein powder. The idea came to me whilst I was at university studying Sports Biomedicine and Nutrition. I am by no means an athlete but Informed Sport certified products are important to me as it guarantees superior quality assurance. I can rest easy at night knowing that our ‘All Natural Whey’ hasn’t been contaminated with any other ingredients, you can be sure that what is stated on the back of the ingredient list is exactly that, nothing else is added.

Why Sugar Free & Natural?

I also wanted to create a sugar free all natural product as during my dissertation, sugar became a fascination of mine. Coming from a sports background I recognise that sugar is important during competition/competing time for professional athletes. However for the typical gym goer like myself, or someone looking to achieve fat loss, or an athlete in training phase etc. high amounts of sugar isn’t necessary. If sugar is used and abused it can negatively impact us, you can read more here in my first ever blog post I wrote. During my time at University I also developed another passion for naturally sourced food and believed that everything we consume should come form natural sources.

“…I still could’nt find something I was 100% confident with…”

Anyway.. a few years past and that dream was well and truly a long lost thought… until my boyfriend decided he wanted to become a ski racer and hopefully represent GB in the 2022 Paralympics. This therefore sent me on a hunt to find him a whey protein powder which I approved of. In my search I still couldn’t find anything which I was 100% confident with, so I turned to the help of protein manufactures to help me create what I wanted. Most manufactures were using stevia as a sugar alternative but I kept getting the same response ‘people are complaining of a bitter after taste with stevia’ ‘some people are complaining of being bloated from stevia’. This then sent me out on another mission which led me to the most wonderful sugar alternative out there, luo han guo / Monk Fruit extract.

Our vision



This  consequently led me to the idea of Buddha Fruit, I suddenly began creating an expanded vision of what we could achieve. Like I said I was fascinated by sugar and the effects it had on our health, but I love that sweet taste, doesn’t everyone? So it came to my attention that we could still allow people to enjoy that sweet taste whilst not compromising their health. My passion and drive is to help as many people as I can to kick the sugar habit with our great tasing sugar alternative. A massive thanks to those of you who have supported Buddha Fruit on its journey so far, it means who huge deal to me and makes everything I do worthwhile. Watch this space for what’s more to come…..


Thanks for reading,

Charlotte x


Take a look at are exciting new product here and you can also now pre-order!

5 Tips to get back on track with your new years resolution

It has been almost 3 weeks since many of us began our New Years Resolution. Whilst a few of you may still be on that bandwagon, Forbes announced that 80% of people will fail after 6 weeks. That’s a huge number! And what’s more, only 8% of people will successfully achieve their set goal. That’s insane, so we’re going to provide some helpful tips to help keep you going, or if you’ve already given up, we’re going to hopefully help motivate you to get back on the horse, so to speak.

Tell people about your goal

Share your ambition with others, who knows they may even have a similar goal as you do. You could help each other, provide support. And when you meet up for a coffee, they’ll ask you ‘how’s your resolution going,’ so it will help to remind you to keep going and persevere. It will become a natural talking point and hopefully this will then transition into you actioning this.

Make it fun

If your resolution is boring you then you’re not going to stick to it. For example many of you may have set a resolution to be more active, it seems to be a popular one. So find what you find fun and enjoyable to do. It’s only week 3 so you still may have not found out yet what you enjoy, but if you have the opportunity try as many different gym classes or sports as you possibly can until you find what suits. Or mix it about a bit. Personally I switch what I do every so often. Sometimes I’ll do weights, a HIIT session, boxing, spinning, running, or go swimming.

Take some resolutions off the list

If you’re someone who’s set a list of resolutions as long as your arm, then remove some of them and keep 2 or 3 (Unless you’re superhuman and you have the willpower to stick to that many, hats off to you). Once you’ve mastered those 2 or 3 you can then revisit those other resolutions you had at a later point in the year. Just because it’s January it doesn’t mean you have to concur everything now. Don’t put too much pressure on yourself, relax.

Write a plan

As the saying goes ‘it’s never too late’ so go get that journal out a jot down what your new years resolutions are. Underneath these goals write a few bullet points of smaller goals in which you need to do to get to the main aim. And then next to these write a target date as to when you would like to achieve these by. Be Specific, Measurable, Attainable, Achievable, Realistic & Time-bound, be SMART J.

Keep track and reward

Keep a journal and write down any breakthroughs and positive changes you’ve made in reaching your goal. If you’ve hit a target or done something that you have set out in doing then make sure you reward your success, you deserve it! And if you fall off track, please don’t see that as a failure, you’re just human. Keep going, it’s all about that positive mindset.


Remember just because January the 1st has past, it doesn’t mean that you’re too late to start a resolution or set a goal.

Sri Lankan Vegan Curry

Preparation Time Cooking Time Serves Allergy Info
10 mins 40 mins 4 Vegan, Vegetarian

Here is our lip smacking Sri Lankan Curry recipe! We have slightly tweaked the recipe from Deliciously Ella’s cookbook. In the book Ella adds coconut sugar but we have sweetened with our golden lo han guo instead. We hope you enjoy, it’s seriously delicious.

Be sure to post pics of your tasty treats on Instagram using #sugarsnaturalrival

Step 1

Pre-heat oven to 240° (fan 220°)

Step 2

Place the sweet potato and butternut squash on a baking tray. Add a pinch of salt, 2 tbsp of coconut oil, the turmeric, cinnamon, chilli and curry powder. Roast in the oven for 30-35 minutes or once soft. Add the sliced peppers for the last 10 minutes. Remove and place to the side.

Step 3

Meanwhile, place a heavy based pan over a medium heat. Add 1 tbsp of coconut oil. Once hot add the cumin seeds and black mustard seeds. Cook for 30 seconds, until they begin to pop.

Step 4

Add to the pan the red onion, garlic and cook for  5 minutes. Next add the coconut milk and golden lo han guo. Cook for a further 15 minutes.

Step 5

Add the roasted squash, sweet potatoes and peppers and cook for 5 more minutes. Stir continuously to ensure it doesn’t stick to the bottom of the pan.

Step 6

Finally take off the heat and add the spinach. Allow the spinach to wilt before serving.


Deliciously Ella’s tip is to make double the amount and then you can freeze for another day. You can cook straight from the freezer, place in the oven at 200° for 20-25 minutes.

1 large sweet potato, peeled & cut into small chunks

1/2 butternut squash, peeled & cut into small chunks

3 tablespoons coconut oil

1/2 tsp ground turmeric

1/2 tsp ground cinnamon

1/2 tsp chilli powder

1 tsp medium curry powder

1 tsp black mustard seeds

1 large red onion, finely sliced

2 red peppers, deseeded and sliced

3 garlic gloves

2 green chillis, deseeded and sliced

1 x 400g tin coconut milk

2 scoops golden lo han guo

Juice of 1/2 lime

100g baby spinach

Pinch of salt

Youtube Channel

You may also like…

Buddha Fruit’s Story for 2018

What a journey it’s been so far…

It doesn’t feel like much has happened at Buddha Fruit since last year until I stop and think about it. Every day appears to merge into one. It was only until the other day did I really appreciate how Buddha Fruit has evolved in the last 12 months.

It’s still only myself at Buddha Fruit but I still feel a team presence. I know many other start-up founders can also relate. One minute you’re chief packager, then brand designer, next inventory controller, social media marketer, customer service, product developer, I.T. technician. There’s many more hats I’ve had to wear but that’s to name a few. It’s difficult to keep track of everything with your head spinning whilst trying to keep many plates spinning too!

That team presence I mentioned though comes from suppliers, businesses which have helped to develop our brand & website and support from family and friends. And of course the advice I have received from strangers I have met along the way. You can pick up invaluable advice from the strangest of places to give you that lightbulb moment.

So what’s been happening this year?

At the beginning of the year we finally had created the Buddha Fruit brand. Prior to this we had trialled the Buddha Fruit concept with some very basic packaging alongside months of trialling various luo Han Guo / monk fruit suppliers.

buddha fruit luo han guoIt’s hard to believe that suppliers who all supply 100% luo Han Guo differ so much in taste, texture and sweetness but they do. The different ways in which they all manufacture the product can make a huge difference!

Once we had the brand created we steamed ahead with creating the website and packaging for our 2 products. Next was to finally launch the products with our fresh branding. Such a straight forward sounding process but I most definitely wasn’t prepared for the highs and lows.

This year, I’ve been fortunate enough to be apart of the Natwest Entrepreneurial Spark, the process has helped to shed negativity into a more positive light. I would highly recommend anyone who is looking to create or improve their current company to enrol onto a programme similar to this. It’s made me realise that failure is something needed to succeed and should not be something we should be ashamed of. Personally it’s allowed me to realise I am required to approach certain situations differently.

The Feedback

The one thing that I am immensely proud of is the feedback I have received from BF customers. It literally makes my day when I receive an email from a customer saying how much our product has helped them to reduce sugar from their daily lives. They were right, there’s no straight road when setting up a new venture, there’s ups and plenty of downs. However when I receive a touching note or see someone posting on Instagram using Buddha Fruit it takes away that demoralising feeling.

Something else in which I am proud to say is that this year BF has found its way to 13 different Countries this year. It amazes me to think that BF sits on the shelves in countries such as Australia, Canada, South Africa, Thailand, USA etc.

Towards the end of this year we have also been developing further products and I am extremely excited that one of these products will be available in early Feb. For those who have supported Buddha Fruit on its journey in 2018 I would like to thank, and I’m hoping we can help many more people in 2019 to kick the sugar habit!

I wish you all a Happy Christmas and most amazing 2019.

Charlotte x

Sugar tax: What’s been the outcome so far?

Sugar tax in the UK…

Back in April we discussed how a sugar tax in the UK had recently been implemented for soft drinks (read here). Therefore we thought we’d give you a little update 6 months on to see how this has progressed.

Boost in funding for breakfast clubs in over 1,700 schools…

Today we found on the GOV.UK website that so far, soft drink manufactures have paid an extra £153.8m in tax since April. That’s great news and better news is how this money is going to be spent. One way in which it will be spent is to boost funding for breakfast clubs in over 1,700 schools. This money will also be used to support pupil health and well-being programmes such as primary physical education and Sport premium.

Food industry to reduce sugar by 20% in everyday foods..

If sugar tax on soft drinks wasn’t enough, Public Health England (PHE) have also announced that more is needed to be done to tackle food manufactures adding high amounts of sugar in foods. Concerns have been sparked due to an overwhelming response from a recent survey.  Consumers have expressed that they would like the food industry to reduce sugar by 20% in everyday foods.

Dr Alison Tedstone, chief nutritionist of PHE said, ‘severe obesity in 10-11 year old’s is at an all time high. Plans to improve the nations’ diet are often described as ‘nanny state’ interference, but it’s clear people want healthier food. They expect the industry to play their part in this.’ It’s pleasing to hear that those involved within PHE are making a stance to shake up the food industry. Consumers are mislead on certain foods so it’s great to see the government is finally noticing we need to start with the source of the problem.

It appears it’s going to be another intriguing year for the Sugar industry in 2019. Hopefully an even more exciting year for the luo han guo / monk fruit market 🙂


I’m confused, what should I be eating?

It’s an ever changing world out there, one minute fats bad for us then it’s good, we shouldn’t eat red meat, then we should. More recently coconut oil has been branded as ‘poisonous’ by the media. This was only a few weeks ago. Today I read that cooking rice with coconut oil slashes 60% of calories and is great for weight loss (apparently so, read here). I thought I was indecisive but the media seem to be on another level. All of this indecisive reporting leaves us scratching our heads and asking ‘what should i be eating?’.

It’s true, don’t believe what you read in the media, it’s a circus out there and these articles are only out there to grab your attention. Annoyingly they do. However we need to realise some of these statements are not entirely true or are not true for everyone.

Listen to your body & what works for you.

What we really need to start doing is listening to ourselves and figuring out which foods work for you and which don’t. It’s all down to taste preference, lifestyle choice and how foods interact with our minds and bodies. It can take years to fully understand how your body interacts with different foods. Even then we still won’t really know.

I’ll give you a personal example. You may have heard at some point ‘we shouldn’t eat bread as gluten is bad for us’ or ‘bread makes us fat’. Now suddenly we’re all gluten intolerant or terrified to eat bread. For me when I eat certain types of bread, I get that bloating stodgy feeling. It’s not because of the gluten necessarily. The reason is actually because of how the bread has been made. Certain breads contain ingredients to help preserve their shelf-life. When I use to consume these breads I felt like this.

However, when I eat fresh bakery bread I don’t feel like this. Also not forgetting the taste is waaayyyy better and that smell, ‘mmmmm’. That’s not to say that if I over indulged on the fresh, bakery bread that I wouldn’t feel like I’m in a bread filled coma. However if I eat 1 or 2 slices of this type I don’t feel like this.  Just remember also this is a personal experience of mine, of course this won’t work for those who are gluten intolerant.

It’s all about moderation.

I’ve said it before and I’ll say it again, it’s all about moderation, establishing what works for you and what doesn’t. It can take years to understand how our bodies react to certain foods and even then we still won’t fully understand. We all work in a different way, each and every one of us are made differently, it’s what makes us interesting. We all know that somebody who can eat everything and anything and still not gain weight and for some of us this doesn’t quite work.

So I guess the morale to this blog post is to not get sucked into fad diets and take what you read in the paper with a very large pinch of salt.

If you’d like to keep updated on all things Buddha Fruit be sure to sign up to our newsletter which will include information on delicious, healthy recipes using Buddha Fruit.

Vegan Diets: How to stay well nourished

How to stay healthy whilst on a vegan diet…

With veganism on the rise it’s important to ensure that those abstaining  from animal products are well nourished, incorporating various other food groups into their diet. A study which surveyed 2,500 British vegetarians found almost a quarter of vegetarians believed they were malnourished. Those who believed this complained of a lack of energy (64%), headaches/migraines (26%) and feeling faint (37%) (Huffington Post, 2016).

A meat/fish/dairy free diet can cause deficiencies in all sorts of nutrients such as Vitamin B12, Iron and Omega 3. Therefore it is crucial that when removing these types of foods from our diets we replace them with plant-based alternatives.

Vitamin B12 & Iron

A lack of vitamin B12 & Iron may be the cause in feeling faint and lack of energy. These 2 nutrients are crucial in the role of formulating red blood cells within the body. If you have a lack of red blood cell formulation this can cause anaemia. There are not any reliable sources of planted-based foods which contain Vitamin B12 however many cereals and soy products are fortified with B12. Some good sources of plant-based foods containing iron include pumpkin seeds. pine nuts, legumes, lentils, soybeans, tofu, collard greens, quinoa. To note, quinoa is a great grain to include in any vegan diet. It is known to be a complete protein source as it includes all the essential amino acids.

Omega 3

Omega 3’s are fatty acids most commonly found in oily fish. These fatty acids are imperative for brain function and could be the reason why those on the study complained of headaches and migraines. A lack of these fatty acids can also cause a lack in concentration. It is difficult to acquire these nutrients from food sources so supplementation is recommended. When choosing a Omega-3  or cod liver oil  supplement, ensure that it includes EPA or DHA.

If you are deciding to become vegan it may be a good idea to reach out to a qualified nutritionist to ensure you are still incorporating various nutrients.


Huffington Post – A Quarter Of Vegetarians Think They’re Malnourished, Here’s How To Stay Healthy On A Meat-Free Diet

Calories: Why I’m not a fan of calorie counting

Calorie counting, is it always needed?

You may look at the headline for this blog post and presume that I’m going to totally eradicate calories, which I’m not. Personally I just don’t believe in the whole counting calories and throughout I will explain my reasons why. Of course everyone is subjective to their own opinions so I would expect a mixture of reactions.


First let me give you a scenario, you have to eat 1,000 calories of French fries each day for a week or 1,000 calories of broccoli each day. Which scenario would you expect to gain weight? Realistically it would be hard to eat that much broccoli each day, but it’s easy to say you would most probably gain weight with the French fries option. We need to also consider the nutritional content of these food, from this you would expect to be better nourished with the broccoli option.


Exchange time spent logging calories for a 20 minute HIIT session?

As a nation we’ve been fixated with counting calories, I myself have been there, done that. I use to log my food into one of those Apps everyday. For me it was tedious. In the time it took me to log my food I could have done a 20 minute HIIT session to help burn off the food I ate. For everyone it’s different, some people like to track what they eat. I’m not saying it’s wrong, but counting calories, macros and micros is just not for me.


Nutritional value of Lo Han Guo vs other Natural Sweeteners

Lo Han Guo has Zero calories but so do other sweeteners. The difference between Luo Han Guo and other sweeteners is the nutritional value and how these interact with your body. In a previous blog post I wrote about how other sweeteners affect your health (click to read here). In summary, most will cause gastrointestinal distress, overeating and chemical imbalances. Whereas Lo Han Guo has been shown to have anti-inflammatory properties to reduce the risk of certain diseases. This is the same for a whole host of other foods out there; some foods contain hardly any calories but an abundance of vitamins and minerals. On the flip side, certain foods are high in calories but contain little or no nutritional value whatsoever.


By no means become discouraged about counting calories, if it works for you in achieving your goals then keep going! The purpose of this blog is to help make us more aware of what foods we are all consuming. Is the food you are eating empty calories and by this I mean does it have any nutritional value, and by nutritional value I mean valuable properties to your health.

How to keep trim on holiday

For many of us the time is almost here to hop onto that plane to explore warmer, sunnier. climates. Wonder the streets of various places and best of all taste the fine cuisine the world has to offer. Lets face it, holidays are to be enjoyed and you’re not going to want to miss out on all the fun activities. Chill out on that sun lounger and indulge on fine wines and food!

Its time to let loose, but lets not get carried away here. You’ve worked hard to create a lifestyle which is well balanced, and you can bring some elements of this lifestyle on holiday with you. So here’s my top tips on staying trim on holiday.

The tactical buffet..

If you’re partial to an all-inclusive holiday you may be looking to get your moneys worth. Although you could look at this in a different light, such being ‘health is wealth.’ Are you still hungry after 5 pancakes with maple syrup and then going for the cooked breakfast?

It may be worth looking at the buffet cart more tactically. Instead of gorging on everything all at once, why don’t you eat something different each day from the buffet. That way you get to try everything but won’t feel like a balloon when you’re led out on that sun lounger. Also try to balance your meal with healthy sources of protein, fats and carbohydrates. Greek yogurt with fresh fruit, omelette etc. are all good choices but if you want some pancakes, go for it. At the end of the day you’re on holiday, you’ve deserved it, but remember to not go overboard.

Cocktail o’clock time??

It’s that time of day, the cocktail menu is out, you’re chilling out and deciding which one to choose. With some tasting like fruit juice it can be easy to have a few without realising how much sugar you’re consuming. Piña Colada is a firm cocktail favourite, although on average it contains 35 grams of sugar, that’s almost 9 tsp of sugar! Imagine having more than 1 of those. Yikes! So if you are going to have a cocktail then maybe stick to just 1. You could even ask the bartender to go easy on the sugar or choose a less sweet cocktail such as a Manhattan.

Water is key..

Make sure you keep topping yourself up with a drink of water. Hunger can be mistaken for thirst and with temperatures rising it’s easy to become dehydrated. On average we should consume 2-4 litres of water a day. This may increase if we’re within a hotter climate. Keep a bottle of water with you at all times and take a sip little and often. Also enjoy the local, in-season fruit which will also help.

Early bird catches the worm.

Ok so picture this, you’re led out on the sun lounger, cocktail in hand, it’s 5pm, do you really fancy that gym session now? Chances are, no. My advice is to get it over and done with first thing in the morning. Sometimes the hotel gym can be a bit depressing, so explore your surroundings by going on a scenic run or a quick 20 minute HIIT session to get the day off to a good start. As mentioned in a previous blog post, I like to put on a Joe Wicks YouTube HIIT session. A short session is all that is needed on holiday. It will make you feel more energized and set up for the day.

Charlotte James

Ginger Flapjacks


Preparation Time Cooking Time Serves Allergy Info
5 mins 25-30 mins 6-8 squares Contains Diary


Here is our delicious Ginger flapjacks recipe! Be sure to post pics of your tasty treats on Instagram using #sugarsnaturalrival


    1. Pre-heat oven to 180° and grease baking tin with parchment paper.
    2. Spoon the butter, honey and mashed banana into a saucepan on a low-medium heat. Gently mix together.
    3. Next add the Golden Lo Han Guo, fresh ginger and ground ginger. Mix for a few minutes until mixed well.
    4. Gradually stir in the oats.
    5. Pour the mixture into the prepared tin and pop into the oven for about 20-25 minutes until golden brown.
    6. Take out of the oven and leave to cool (if needed pop into the fridge for it to set). Once cool, drizzle over the melted chocolate, pop back into the fridge to allow chocolate to set. Once chocolate is set, cut into squares and serve


  • 120g Butter
  • 1 tbsp. honey
  • 1 Mashed Banana
  • ½ tsp golden lo han guo
  • Small Pinch Fresh Ginger (cut into small pieces)
  • 1 tsp Ground Ginger
  • 220g Oats
  • 25g Dark Chocolate (Melted)

Coconut Almond Flapjacks

Coconut Almond Flapjacks

Courgette Chocolate brownies

Courgette Chocolate Brownies

+ More Recipes